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Цифровой лак - новая технология декорирования от МИРАН
Что такое цифровой лак в упаковке?
Digital varnish from MIRAN: contrast, protection, and prestige for your packaging
A new dimension of the brand
Packaging is a key communication tool. Digital varnish transforms a standard design into a powerful eye-catcher:
✔︎ Color depth. The clear coat brings shades to life, making complex pigments, pearlescent finishes, and color-shifting effects look truly luxurious.
✔︎ Tactile contrast. The combination of a velvety Soft-Touch surface and glossy lacquered details creates a "wow" effect and sets the product apart from the competition—both on the shelf and in photographs.
More than just beauty
The innovation also addresses practical challenges:
- Protection. A continuous layer of varnish prevents abrasion during transport. The flexible coating resists chipping and deformation when the bottle is squeezed.
- Design freedom. The ability to apply glossy patterns and text over screen printing creates a "second layer" of decoration—an ideal solution for premium minimalism.
- Sustainability. Unlike a label, digital decoration does not interfere with packaging recycling.
Important details for the layout
To ensure a smooth workflow with this technology, consider the following:
- Options include full or partial coverage, 360° wrap-around elements, and large patterns or lettering.
- Use traditional screen printing for ultra-fine graphics and small fonts.
‼︎ Varnish is applied only to the body of the bottle (excluding the base and flat shoulders). For the Soft, Fabi, and other ranges featuring rounded shoulders, coating can be applied across the entire visible surface.
A result that works
Our clients' initial projects have proven that packaging featuring digital varnish is perceived by the audience as a modern, desirable, and premium product.
Pricing and Minimum Order Quantity
The minimum order quantity per type/color is:
-
• Jars: 10,000 units
• Bottles (non-soft-touch finish, up to 700 ml): 20,000 units
• Bottles (soft-touch finish): 30,000 units
• Bottles (700 ml to 1000 ml): 10,000 units
• Caps (sold separately, without bottles): 30,000 units
• Decoration (screen printing, digital printing, foil stamping): 10,000 units per type/design (subject to the minimum order quantity for the bottles or jars).
We provide free samples for testing.
For more information and to request samples, please contact your personal manager or send a request to sales@miran-bel.com.